Is print dead? This is a question that has been buzzing around the marketing world since the rapid surge of the Internet and social media. While many businesses have completely migrated their advertising efforts to the web because of its cost effectiveness, exposure potential and convenience, print still maintains its stance as a powerful and […]

As today’s world gets increasingly digital, with more brands and businesses advertising online than ever before, it can be easy to push the more traditional print advertising to one side. After all, digital campaigns can be quicker to make and cheaper to produce than their print alternatives. But is this eagerness for “quick and easy” […]